About
Toast is a monthly Instagram-based fashion magazine, which aims to bring a mix of interesting fashion styles and personal interviews to the fashion scene.
It is a hobby magazine run by YJ, who writes the articles, and chooses and shoots the models. Mariah (@ms.pnt) provides magazine design.
Beginnings
Inspired by FRUiTS (@fruitsmag), a magazine that greatly influenced the fashion scene and showcased unique fashion styles in Japan, focused mainly in Harajuku, Toast aims to similarly bring unique fashion styles and their stories to the world.
Toast is currently centered in Sendai, Japan. In the future, we hope to shoot artists all over the world.